Email List Hygiene: 5 Tips to Help You Keep Your Lists Clean

Growing an email marketing list is a critical element of a strong email marketing program. But it’s equally important to complement those efforts with regular email list cleaning. Also known as “scrubbing,” email list cleaning is a process where you remove inactive, bounced, and other non-engaging email addresses from your email list. Proper email list […]

The post Email List Hygiene: 5 Tips to Help You Keep Your Lists Clean appeared first on SendGrid.

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Introducing: Bounce and Block Classifications

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