We love partnering with BrightWave so much that we’re sponsoring another event of theirs this year! We’ll be sending our solutions architect Luke Martinez to BrightWave’s Email Spotlight in Atlanta on November 6. We’re also sending a sweet pair of Beats headphones for their giveaway, so if you didn’t have enough email-related reasons to attend, […]
The post We can’t wait to feel the Email Spotlight on us. appeared first on 250ok.
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Email marketers are facing some unique challenges in 2021. As we approach peak holiday and sales season, record sending volumes mean even greater competition in the inbox. Plus, the introduction of Apple’s Mail Privacy Protection (MPP), which prevents email senders from deploying tracking pixels and masks recipients’ IP addresses, will further complicate email marketers’ lives as they start to lose important behavioural data points. In…
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