Hey LB, Now that I’ve got access to a seedlist testing tool, when should I actually test my seedlist? Is it best to test before, after, or during sending? What are your tips for getting the most out of seedlist testing? Uncertainly yours, Dr. When Hi Dr. When, This is a great question, and the […]
Tags 250ok Email Best Practices Email Deliverability Email Marketing Email Optimization Email Strategy Featured Level 101
In January, Microsoft decided to shake up the way their filters look at mail and elevate their anti-spoofing and anti-phishing filters, potentially impacting email marketers’ email campaigns. For those of you who’ve been around long enough will remember Microsoft always tries to push their own way, with initiatives like SenderID rather than supporting industry initiatives like SPF. After fully supporting SPF, DKIM, and DMARC standards…
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