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Monthly Archives: December 2019

10 High-Converting Landing Page Examples From Top Bloggers

10-high-converting-landing-page-examples-from-top-bloggers

Have you ever wondered why you’re not getting the kind of conversion rates other bloggers claim to have on their landing pages? While a myriad of factors ranging from traffic quality to reader intent could be at play—it turns out there’s a lot you can do when it comes to increasing your landing page conversion rates, simply from experimenting with how your pages are designed.…

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How to Grow Your Email List in 2020 with Free Landing Pages

how-to-grow-your-email-list-in-2020-with-free-landing-pages

Table of Contents Why landing pages are one of the best way to start your email list 5 easy steps to launch your email list with free landing pages Start growing your list with free landing pages Diving head-first into a new business idea can be incredibly intimidating. Building a website, writing blog posts, podcasting, mastering sales, social media, partnerships, hosting webinars… It feels like…

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Authentication

authentication

Some notes on some of the different protocols used for authentication and authentication-adjacent things in email. Some of this is oral history, and some of it may be contradicted by later or more public historical revision. SPF Associates an email with a domain that takes responsibility for it. Originally Sender Permitted From, now Sender Policy Framework. It allows a domain owner to announce which IP…

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The Best Email Campaign Tools for Agencies

the-best-email-campaign-tools-for-agencies

Managing your organization’s email marketing campaigns can be arduous and daunting on its own. But what if you are managing multiple campaigns for several clients? This is the challenge that email marketing agencies face every day. And without the right process and tools in place, planning and executing effective email campaigns can become a major headache, getting even tougher as an agency scales. Some Interesting…

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Email Deliverability Unfiltered: Blacklists

email-deliverability-unfiltered:-blacklists

Finding your IP or domain on a blacklist is bad news for any email program. So what preventative steps can you take to keep from being blacklisted? We asked email deliverability experts Brad Gurley from Message Gears, John Peters from Campaign Monitor, Laura Atkins from Word to the Wise, Raja Datta from TrueAccord and Chaitanya Chinta from Netcore to help us understand email blacklisting a…

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The 7-Day Challenge to Jumpstart Your Email Marketing in 2020

the-7-day-challenge-to-jumpstart-your-email-marketing-in-2020

Every year, 80% of new year's resolutions fail by the time February rolls around. Launching your email marketing strategy shouldn’t be one of them. That’s why we created a simple, 7-day challenge to help you dominate email marketing in 2020. By the end of it, you’ll have launched the most important parts of a successful email marketing strategy. And the best part? You only need…

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“Because they believed in me I believed in myself.”

“because-they-believed-in-me-i-believed-in-myself.”

How Courtland Allen didn’t let five years of failure or burnout stop him from pursuing his dream. Photography by Kati at Xilo Photography. Disclosure: The story below mentions Stripe; ConvertKit is a paying customer of Stripe. When Courtland Allen was a kid, computers were his playground – literally. His mom owned a company that sold computer hardware during the 90’s dot-com boom and Courtland and…

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Doing an Email Marketing Holiday Post-Mortem

doing-an-email-marketing-holiday-post-mortem

With the New Year shining brightly and full of promise ahead of us, most B2C marketers would love nothing more than to put the holiday season behind them and look ahead to Valentine’s Day and the spring season. We urge you to resist the temptation. Ensure that you learn the lessons of your Christmas Past so your Christmas Future is even better. Here are several…

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November Deliverability Report

november-deliverability-report

One of our values at ConvertKit is to work in public. We strive for transparency, which is why we share information that is typically kept private, such as our finances. One question that’s commonly asked by creators who are looking for a new email marketing platform is, “How is your email deliverability?” To live out our value of working in public, we decided to start…

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Holiday Marketing Quarterly: First Quarter 2020 Checklist

holiday-marketing-quarterly:-first-quarter-2020-checklist

Oracle’s Holiday Marketing Quarterly gives B2C brands a quarter-by-quarter checklist for how to achieve more during the critical holiday season with their email marketing and other digital marketing channels. Along with guidance on planning, strategy, and prioritization, you’ll get advice and tips from some of Oracle CX Marketing Consulting’s more than 500 digital marketing experts. Our first quarter guide contains a 27-point checklist and is…

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Developing Your Online Marketing Strategy for YouTube

developing-your-online-marketing-strategy-for-youtube

This article was written by our friends at rankingCoach. Enjoy the read! There's nothing like YouTube In the US YouTube reaches a larger audience between the ages of 18-49 than all cable TV networks combined, and 94% of 20-29-year-olds in Germany watch the platform every month. YouTube is the #1 entertainment platform in the United Kingdom. Every month, 2 Billion people watch videos on the…

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“You saved my goats’ lives.”

“you-saved-my-goats’-lives.”

A story about dying goats, diving in when you have no idea what you’re doing, and why no niche is too small if it’s helping someone else. Photography by Jessica Worland. The goats were dying. And Deborah had no idea why. She was heartbroken every time she stepped out for a morning feeding on her homestead – 32 acres “in the middle of nowhere” in…

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