We’re excited to announce that we are adding another podcast to our lineup — the Deliverability Defined podcast! One of our values at ConvertKit is to teach everything we know, and we want to live out this value by bringing clarity to a topic that can be tough to find information about: email deliverability. Each week, you’ll hear from myself, Alyssa Dulin (the Deliverability Lead…

No one wants their emails to wind up in the spam folder.  But did you know some of the most common reasons emails go to spam are also the most preventable?  AWeber’s CEO and Founder Tom Kulzer joined The Hustle & Flowchart podcast to share his top tips for entrepreneurs — including how to dodge the spam folder and improve your email deliverability.  Here are…

Let’s talk about captivating videos. If you aren’t making them, you’re watching them. People pay more attention to video content than any other type of content, and for a good reason: videos are simply more engaging.

Michele Frolla is a travel and language blogger at The Intrepid Guide. She earns a living from affiliate commissions, advertising revenue, and working with tourism boards to promote destinations. Unfortunately, when the world stopped traveling, affiliate income and ad revenue for bloggers in the travel industry stopped too. But for Frolla, COVID-19 has been a blessing in disguise. "It has forced my hand to do…

In the latest edition of our popular State of Email Live webinar, host Guy Hanson welcomed a new panel of participants to join series regular Greg Kimball, and this time, we talked email marketing from the trenches. Jeff Derby, Bonnie Malone, Rodrigo Mesquita, and Priyanka Roy, all customer success experts at Validity, joined State of Email Live to provide their view on the email world…

In the latest edition of our popular State of Email Live webinar, host Guy Hanson welcomed a new panel of participants to join series regular Greg Kimball, and this time, we talked email marketing from the trenches. Jeff Derby, Bonnie Malone, Rodrigo Mesquita, and Priyanka Roy, all customer success experts at Validity, joined State of Email Live to provide their view on the email world…

Want to improve your deliverability and get even more out of your email campaigns? Or maybe you’re experiencing deliverability problems and would like to make sure your offer finally reaches your customers’ inboxes? Whatever the situation you’re in, this article will come in handy.

The consumer privacy landscape has changed dramatically over the past few years. First, the General Data Protection Regulation (GDPR) went into effect in 2018, tightening privacy rules across the European Union. Then, the California Consumer Privacy Act (CCPA) was passed that same year and was enacted on January 1, 2020. When the law goes into enforcement on July 1, 2020 it will affect all companies…

The term "best practice" is somewhat of an overused marketing term. However, when it comes to email deliverability there really are best practices every marketer should follow to increase their chances of reaching the inbox. We gave our deliverability experts a megaphone this month to remind marketers which email best practices they shouldn't be neglecting. We’ve got experts from SocketLabs, dotdigital, Word to the Wise,…

Email lists are the key to creating and maintaining customer relationships post purchase. Converting customers into subscribers is a great way to create brand loyalty and repeat purchasers. With CASL in force now, keeping your list healthy and growing is an increasingly important aspect to Canadian email marketers. We are often asked by our clients and the start-up business community how to build an effective…

SMS provides senders with the unique opportunity to send real-time communications to customers. By building complementary SMS and email programs into your communications strategy, you can engage more effectively with your customers. The post Tools of Engagement: Combine SMS and Email to Reach Customers appeared first on SendGrid.

Efficiencies at Action Rocket.   It’s important to recognise the boundaries between work and personal life have become a little blurred. As we are embracing remote working it’s been vital for us to ensure both efficiencies and team morale are maintained successfully. So how do we… The post Staying Efficient While Working Remote appeared first on Email Design Review.

Jump ahead Why is it important to know when to post on Instagram? How to find the best times to post on Instagram Finding the best time to post your Instagram Stories Other tips for finding the best time to post on Instagram What is the worst time to post on Instagram? Growing your email list through Instagram Finding the best time to post on…

Are you looking for a faster way to sell products online and launch an email marketing strategy that's customized to your ecommerce business?  Look no further! At AWeber, we've done 90% of the work for you, so you can quickly start using email marketing to sell more products.  AWeber provides a complete solution — landing pages, email templates, pre-built cart abandonment campaigns  — specifically designed…

Last week, we hosted a webinar featuring Ben McCarthy, creator and namesake of the popular blog Salesforce Ben, and Olivia Hinkle, senior product marketing manager from Validity. The 30-minute free webinar laid out exactly what data managers need to do to achieve cross-functional success and the benefits that come from each department being a stakeholder in the management of business data. After all, if you…

Last week, we hosted a webinar featuring Ben McCarthy, creator and namesake of the popular blog Salesforce Ben, and Olivia Hinkle, senior product marketing manager from Validity. The 30-minute free webinar laid out exactly what data managers need to do to achieve cross-functional success and the benefits that come from each department being a stakeholder in the management of business data. After all, if you…

I’m working on a more formal schedule for the Let’s Talk events and hope to have that out over the next few days. Meanwhile, we’re moving ahead with the next talk: Engagement! Wednesday June 3, 5pm Dublin, noon Eastern, 9am Pacific. Send an email to laura-ddiscuss@ the obvious. Notes, questions and comments for past talks are available. I want to take a minute to thank…

GetResponse wanted to see how working from home full time has changed the way people feel about their offices. We surveyed over 5,000 people to find out.

Want more shares for your content? More backlinks? A guest post gig? You may need some help to get there. Having great content or a great site is one thing, but unless you can get yourself in front of the right people, you may never be widely known. There are plenty of ways to gain visibility. We’ve written about them in several posts. You can…

Everything has changed. Read about how you should adjust your email program as businesses start to emerge into a post-COVID world. The post Let’s Get it Started…Again: Tips for Keeping Emails Relevant During (and After) COVID appeared first on SendGrid.