The Last Word on June 2020

The Last WordA roundup of email marketing articles, posts, and tweets you might have missed last month…

Must-read articles, posts & reports

Marketing in the New Normal (Mathew Sweezey)

Social Distancing Is Changing the Way We Write. That’s a Problem. (MarketingProfs)

Proven Strategies and Missed Opportunities: SurveyMonkey and SparkPost Unveil Retail Consumer Survey Insights for Improved Email Communications (SparkPost)

Emojis in Email Subject Lines: Advantage or Impediment? 👍 👎  (Nielen Norman Group)

M3AAWG issues email authentication advice for security pros (SC Magazine)

Insightful & entertaining tweets

Noteworthy subject lines

Fandango, 6/6 – Spotlighting Black Cinema
Everlane, 6/4 – Every Action Counts
ModCloth, 6/16 — 🌈 Happy Pride Month! 🌈
Williams Sonoma, 6/22 – Williams Sonoma x The Trevor Project. United Together.
Gap, 6/27 – Celebrate love in new Gap X PRIDE
Macy’s, 6/2 – Not a Dad joke: Father’s Day is sneaking up on us
Uncommon Goods, 6/14 – Celebrate your father figure with a fitting gift
Michaels, 6/18 – Last-minute ways to show Dad he’s #1 🏆
Olive Garden, 6/23 – Start a New Tradition: Takeout Tuesday
Williams Sonoma, 6/16 – The ultimate Taco Tuesday menu
Applebee’s Grill + Bar, 6/18 – Did someone say, Free Delivery?
Office Depot, 6/5 – 😷 PPE for your workspace
Gap, 6/25 – New face masks are here!
Everlane, 6/12 – 100% Human Face Masks
Staples, 6/5 – Your business comeback starts here + save on reopening essentials.
Staples, 6/23 – 5 ways to promote your reopening.
Office Depot, 6/6 – Which chair is perfect for you?
Gap, 6/3 – This shirt if virtual-meeting approved
Men’s | Saks Fifth Avenue, 6/5 – Because we’ve actually kinda missed wearing jeans…
IKEA, 6/29 – Consider this your staycation itinerary.
GapCash, 6/7 – Get in staycation mode
Crate and Barrel, 6/23 – Summer nights are magic sale + styling tips
Big Lots, 6/25 – Save BIG on backyard fun!
Lowe’s Home Improvement, 6/23 – Beach in your backyard? Coming right up!
Target, 6/27 – Next step: summer sandals.
Quiksilver, 6/14 – The Best In Sun Protection
Walmart, 6/23 – Fresh, fun ways to be a BBQ boss this summer 😎
IKEA, 6/10 — Why are calm spaces so important for kids?
Panera Bread, 6/2 – Chad, lunch? ✅ Groceries? ✅ Free delivery? ✅✅
Williams Sonoma, 6/11 – 🍳 ☕ 🍓 The best part of breakfast
Williams Sonoma, 6/6 – Let’s do brunch ☕🥐🍓
Williams Sonoma, 6/8 – A drink for any time of the day ☕🍹🍷
Petco, 6/22 – Save 35% on your first Repeat Delivery!
Patagonia, 6/27 – A Macro Puff Quilt made from leftovers
Zales, 6/1 – Say “YES” to 20-40% Off All Engagement & Wedding
LifeWay, 6/8 – 👰 Missing a wedding? Mail gifts to the Mr. & Mrs.
Michaels, 6/28 – Join us on Zoom to learn crafts from other makers!
Bass Pro Shops, 6/6 – Free Opry livestream TONIGHT!
Bass Pro Shops, 6/27 – TONIGHT: Watch Keb’ Mo’ and Brad Paisley at the Opry

New posts on

Common Marketing Outliers: Identifying & Managing Them

Netcore Podcast: Strategies to Reduce Email Churn Rates

On-Demand Webinar: The Questions to Ask Instead about Email Frequency & List Building

Email Evolution Conference 2020: The State of Email Marketing

Netcore Podcast: There Is Opportunity in Disruption and Email Is the Key

On-Demand Webinar: The Questions to Ask Instead about Email Performance Measurement

LiveIntent Podcast: What Does the Change in Email Behavior Mean for Marketers?

How Coronavirus Has Shifted Consumer Preferences

On-Demand Webinar: Understanding Email Deliverability

Email Innovations Summit 2020: Prioritizing Which Email Innovations to Pursue

The Last Word on May 2020

The post The Last Word on June 2020 appeared first on Email Marketing Rules.

Click to rate this post!
[Total: 0 Average: 0]

Check Also


Best Days to Send Email Marketing Campaigns This Holiday Season

The big question on the minds of retailers and other B2C companies is: Will this holiday season look like 2020’s or will it resemble pre-pandemic 2019’s? Unfortunately, it’s looking increasingly like retailers will be facing a holiday season with some of the same challenges as last year, which will impact email marketing decisions. In this blog post, Clint Kaiser, Head of Analytics & Strategic Services…