As a follow-up to my appearance on the Keep Optimizing Podcast, I join host Chloe Thomas and her podcast’s other email marketing expert guests to talk about a wide range of email marketing issues, including:
- How can marketers best prepare themselves for Black Friday, Cyber Monday, and the rest of the holiday season?
- What do watch out for when running sweepstakes to grow your email list?
- How to think about list hygiene and do it properly?
- How can struggling retailers generate more business with email marketing?
- How has consumer behavior changed this year and how is that impacting your email marketing audience?
- What is email’s role in an omnichannel world?
- What one thing should marketers do to succeed with email marketing this year?
To watch the free on-demand webinar, as well as to access all of the Keep Optimizing podcasts about email marketing…
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