Trendline’s Top 10 Articles of All Time

August 12, 2020 Email Creative, Email Deliverability, Email Marketing, Email Strategy, Salesforce Marketing Cloud Leave a comment 6 Views

August marks Trendline’s 10-year anniversary, and we’ve had a lot to say! Here’s a list of our top-read articles of all time. From holiday emails to deliverability resources, there has been no shortage of Trendline content through the years. 10. Overview of the Enterprise Email Service Provider Landscape The Enterprise Email Service Provider (ESP) landscape […]

The post Trendline’s Top 10 Articles of All Time first appeared on Trendline Interactive.

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Screening checklist for crisis response emails

As part of your crisis management email marketing revaluation, you might have to add some qualitative review questions to your campaign pre-deployment and quality-checking process. Besides checking for typos, broken links and call-to-action button copy, you should audit your content to make sure you’re keeping your customers’ interests in the forefront and not inadvertently offending […] The post Screening checklist for crisis response emails first…