Rishad Tobaccowala Joins Trendline’s Board of Directors

September 23, 2020 InboxPros, News Leave a comment 13 Views

Esteemed marketing strategist and business leader brings forty years of industry experience to the board. AUSTIN, Texas – Sept 24, 2020 – Email consulting and professional services firm Trendline Interactive is pleased to announce the appointment of Rishad Tobaccowala as its newest Board Member. Tobaccowala is a Senior Adviser to the Publicis Groupe and is widely […]

The post Rishad Tobaccowala Joins Trendline’s Board of Directors first appeared on Trendline Interactive.

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What do your ESP metrics really tell you about your deliverability?

Knowing the deliverability of your email campaigns is essential to understand how well it’s doing. It also can be one of the hardest metrics to nail down. You might think you know your deliverability because you can look at the dashboard in your email service platform and see that 99% of your emails got delivered. […] The post What do your ESP metrics really tell…