As we (finally) barrel towards the end of 2020, marketers across industries are bracing for what’s to come of a pandemic-laden holiday season. In order to thrive, marketers need to get strategic and focused with their digital holiday campaigns.
Tags Content Type Blog Post Epsilon Topic Customer Insights Topic Marketing Technology Vertical CPG
Creating customer value and cultivating customer relationships has never been more important—or complicated. Consumer expectations are high, business models have changed, and it’s essential for brands to communicate value in everything they do.
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