Screening checklist for crisis response emails

As part of your crisis management email marketing revaluation, you might have to add some qualitative review questions to your campaign pre-deployment and quality-checking process. Besides checking for typos, broken links and call-to-action button copy, you should audit your content to make sure you’re keeping your customers’ interests in the forefront and not inadvertently offending […]

The post Screening checklist for crisis response emails first appeared on Trendline Interactive.

Click to rate this post!
[Total: 0 Average: 0]

Check Also

are-you-sending-too-much-email?

Are you sending too much email?

Marketers shape their email strategy by asking questions. Many companies ask if they send too many emails—and often assume that they do. This is most likely based on a slew of reports and research studies asking questions along the lines of “Why do you unsubscribe from email?” It’s a fair question and, through our experience, […] The post Are you sending too much email? first…

>