When COVID’s first wave initially struck in early 2020, many marketing teams were left without a clear crisis response plan. Many needed to develop new messaging plans overnight and created campaigns that might have sounded good at the time, but it quickly became clear that everyone had similar ideas. Even the most comprehensive crisis-management protocols […]
The post The case for an email content audit first appeared on Trendline Interactive.
Tags Article content audit email content audit Email Marketing InboxPros
Companies are collecting more data than ever before in hopes of unveiling sophisticated insights about their customers, but there is one problem that stands in the way of those insights. That problem is a lack of data literacy. Most of your team likely struggles with interpreting and making sense of the data, nevermind being able […] The post The importance of data literacy across the…
Session expired
Please log in again. The login page will open in a new tab. After logging in you can close it and return to this page.
