2020 has been the year of the customer data platform (CDP), and it’s easy to see why.
With Epsilon client YTD email volume up 9% over 2019 and Forrester predicting a 40% lift in digital marketing messages in 2021, you may ask yourself: “How can I increase sales and grab more revenue share from my competitors this holiday season when inboxes are already flooding with messages?” It’s more critical than ever that you cut through the clutter this shopping season, using email…
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