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(My Subscriber) Loves Me, or Loves Me Not? When To Let Go Of Unengaged Contacts.

No Bullsh*t Advice From Email Experts Email is a powerful tool in building relationships and keeping in touch with lovers of your brand. But not every subscriber who was once head-over-heels for your brand will keep that same passion forever. Subscribers can start to go cold over time and continuing to pursue those who have not opened, clicked, or purchased in a long time can…

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