You heard it here first: 2021 will be the year email marketing steps back into the spotlight.
2021 is email’s time to shine, especially as an outcomes-based channel
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Tags Content Type Blog Post Epsilon Topic Email
For the past several weeks, U.S. consumers have faced an onslaught of financial woes: Inflation is on the rise, interest rates are sky high and the stock market continues to decline. This tumultuous economic climate has many fearing the U.S. is facing another recession. And it has caused many CPG brands to reconsider their marketing strategy on the heels of huge pandemic gains.
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