Monetizing web traffic on cookieless browsers with PoolHost

PoolHost, an online office pool and sports site, was looking to monetize their traffic on cookieless browsers like Safari. Ready for a new and exciting opportunity, they partnered with Epsilon to pilot our publisher identity solution, Publisher Link. But the initiative had to start somewhere. Here’s how Epsilon and PoolHost worked together to create a dynamic solution that increased overall ad fill rateimpression count and earnings. 

Click to rate this post!
[Total: 0 Average: 0]

Check Also

what-is-customer-value?-turning-customer-value-into-long-term-loyalty-no-matter-your-budget

What is customer value? Turning customer value into long-term loyalty no matter your budget

Creating customer value and cultivating customer relationships has never been more important—or complicated. Consumer expectations are high, business models have changed, and it’s essential for brands to communicate value in everything they do.

>