The Last Word on October 2021

A roundup of email marketing articles, posts, and tweets you might have missed last month…

Must-read articles, posts & reports

The Trust Delusion: Consumers Have Less Faith in Brands Than Brands Think They Do (Email Insider)

8 Tips to Turn Subscribers into Loyalists (Only Influencers)

Post-Purchase Emails: 12 Ways to Drive Customer Loyalty in Ecommerce (Sendinblue)

Movable Ink Research: Analysis of iOS 15 Content Caching (Movable Ink)

The Best Fonts for Email: A Guide for Developers and Designers (Email on Acid)

Happy 50th Birthday, Email! (MAAWG)

Insightful & entertaining tweets

Noteworthy subject lines

Uncommon Goods, 10/5 – 🏃 Get these back-in-stock gifts before they sell out again.
Nordstrom, 10/22 – Our top tips for holiday shopping success
Sears, 10/14 – It’s not too early 🌲 to shop for the holidays
Macy’s, 10/22 – Gifts galore! Prep for the holidays (they’re closer than you think) with the perfect presents
CVS Photo, 10/24 – Up to 60% Off Photo Cards – Get A Head Start For The Season!
Crate & Barrel, 10/20 – FIRST LOOK | Holiday gift guide 🎁
Banana Republic, 10/27 – Sneak Peek: Our Holiday Collection
Eddie Bauer, 10/18 – Your 2021 Holiday Gift Guide Is Here!
Best Buy Black Friday, 10/19 – Black Friday Deals start early this year.
Zales, 10/28 – Woohoo 🥳 Early Black Friday Specials Are Here
Belk, 10/24 – Black. Friday. NOW! 🙌 19.99 3-piece bedding sets
Williams Sonoma, 10/18 – We could use some holiday cookies right now…
Kohl’s, 10/15 – Welcome the holidays into your home.
Neiman Marcus, 10/20 – Hosting for the holidays?
Kohl’s, 10/9 – $10 off + Home Sale savings to get your space fall ready.
IKEA, 10/18 – Chad, set the table for a memorable meal
Crate & Barrel, 10/1 – Get cozy in the kitchen with new fall recipes and our fave products.
Michaels, 10/17 – You scored fifty percent off Halloween to decorate your space—or make it haunted! ✨
Petco, 10/14 – What will your dog be for Halloween?
ModCloth, 10/17 – 😱 Yikes! Halloween is almost gone! 😱
CVS Pharmacy, 10/7 – COVID-19 Booster Now Available for Select Pfizer-BioNTech Vaccine Recipients.
Big Lots, 10/25 – We’re hiring! Check out the perks!
Burlington, 10/5 – COATS ❗ COATS ❗ COATS ❗
Bass Pro Shops, 10/25 – Cold weather ahead? Columbia has you covered.
Nordstrom Rack, 10/9 – Up to 40% off UGG® for women, men & kids
Gap, 10/15 – Comfy, cuddly, cozy x infinity
IKEA, 10/8 – Chad, do you like gaming? Then you will love this.
Office Depot, 10/20 – Windows 11 is here! Time to upgrade
Express, 10/19 – What @sruthijayadevan wears to feel confident
VS PINK, 10/20 – @gianninagibelli & others in our signature styles
Gap, 10/25 – We’re celebrating Giving Tuesday – with Katy Perry
Crate & Barrel, 10/5 – NEW LEANNE FORD | the collab you love is back (!)
Patagonia, 10/20 – Shirts with purpose
Panera Bread, 10/20 – A climate positive future. 💚

New posts on

Litmus: 2021 State of Email Report

Alchemy Worx: 2021 Consumer Survey on Shopping Sentiment & Email Behavior

Creating Internal Digital Marketing Benchmarks that Work

Webbula: Email Marketing in 5-10 Years

How to Simplify Your Martech Stack: 3 Approaches

Why B2B Brands Face Unique—and Sometimes Self-Inflicted—Email Deliverability Challenges

Best Days to Send Email Marketing Campaigns This Holiday Season

The Fold in the Inbox: Hard Line, Soft Line, or Imaginary Line?

The Last Word on September 2021

The post The Last Word on October 2021 appeared first on Email Marketing Rules.

Click to rate this post!
[Total: 0 Average: 0]

Check Also


Webbula: 2022 Email Marketing Predictions from the Email Experts

While marketers are deep into holiday planning and execution, as soon as the holiday madness ends, marketers will shift to making new year preparations. To get a sense of where email marketing is headed in 2022, Webbula reached out to me and 10 other email marketing experts: Shmuel Hershberg, Shyn Media Komal Helyer, Pure360 Jeanne Jennings, Email Optimization Shop, Only Influencers Chris Marriott, Email Connect…