Getting recipients to open your emails is the first step toward engagement. Once they do so, you need to encourage them to take the desired action, like register for an event or make a purchase. So how do you know if your emails achieve this goal? One of the most helpful metrics is your email […]
Emojis have made it into mainstream email marketing efforts. Learn more about email emojis and how you can implement them into your next email campaign. The post Emojis for Email Marketing appeared first on SendGrid.