Hurry up and wait: Google pushes back third-party cookie deprecation to 2024

On Wednesday, Google announced it will further delay getting rid of third-party cookies from Chrome to 2024. Originally slated to take effect in 2022, Google first delayed third-party cookie deprecation to 2023 after failing to deliver on its promise to provide an alternative solution for marketers seeking to deliver and measure effective digital campaigns without using third-party cookies. Now it’s happening again.

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As the market stabilizes, a crucial moment for DMOs

If 2021 was when Americans started traveling again, then 2022 has been the year they embraced their old travel habits with full fervor.  This year, after a long pandemic pause, Americans really leaned into the rebound that began in 2021. Travel spending in September reached its highest mark since the beginning of the pandemic, according to the U.S. Travel Association, and tracked six percent higher

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