The popularity of content marketing has grown exponentially in the last few years. Efficient content marketing is not just about posting on blogs, social media channels, and more. It’s about whether your methods are helping you reach out to the target audience effectively. Knowing which content marketing automation tools to use will help you create successful content marketing campaigns.
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Content marketing continues to evolve as a powerful marketing strategy in the fast-moving and information-driven digital world of today. It is the need of the hour for any business that wants to establish a strong brand image and boost its sales. According to a Statista report, 42% of content marketing professionals expect their content budgets to increase in 2022. Another report said that 82% of marketing professionals use content marketing as an integral part of their strategy. Although it is not a new marketing strategy by any means, it’s evident that the popularity of content marketing has grown exponentially in
15 Must-Have Content Marketing Tools to Ensure Quality and Consistency was originally published on Blog – Benchmark Email