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HomeESPsEpsilon2023: The year of refining

2023: The year of refining

Epsilon and Publicis Commerce looked at trends for the next year that marketers need to know. While 2022 was the year of innovating, 2023 will be a year for refining and perfecting. This upcoming year is forecasted to have $1.177 trillion in eRetail sales and 218.8 million digital buyers.


Excerpt from the main article:

BLOG By: Nicole Shahid | January 6, 2023 While 2022 was the year of innovating, 2023 will be a year for refining and perfecting. Brands and marketers will start honing their channel strategies and creating better experiences to retain people’s attention. While the dust has begun to settle on shifting consumer behaviors, inflation may cause more stirs. Marketers need to lean in on learnings from 2022 and pervious times of economic uncertainty to ensure a successful new year.  This upcoming year is forecasted to have $1.177 trillion in eRetail sales, 12.1% year over year growth and 218.8 million digital buyers—is


2023: The year of refining was originally published on EPS US – Blog

Richelo Killian
Richelo Killianhttps://www.inboxjam.com/
Richelo "Rich" Killian has over 30 years of experience in the information technology field, and more than 15 years of experience in email deliverability and marketing.
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