Email marketing is the most widely used tactic for sales, lead generation, customer retention, and lead nurturing. While email marketing is great at reaching out to your customers, you still need the right formula. To ensure that your business keeps being profitable, we have put together this list of emails that you should be sending to your subscribers.
Excerpt from the main article:
In the words of David Newman, “Email has an ability many channels don’t: creating valuable, personal touches – at scale.” It is one reason why email marketing remains the favorite tool of eCommerce business owners. It is the most widely used tactic for sales, lead generation, customer retention, and lead nurturing. While email marketing is great at reaching out to your customers, you still need the right formula. You may just be wasting effort, time, and resources if you’re not reaching out to your client base with the right emails that align with where they are in their buying journey.
6 Emails You Should Be Sending if You’re in eCommerce was originally published on Blog – Benchmark Email