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HomeToolsZeroBounceeCommerce: What is Customer Lifecycle and How to Use it for Your...

eCommerce: What is Customer Lifecycle and How to Use it for Your Online Business

The customer lifecycle is a process your customer goes through, from the first point of contact with your brand to becoming a repeat buyer. It usually consists of five stages: awareness, consideration, conversion, retention, and advocacy. Understanding your customer lifecycle shows you how to communicate with your customers better and what actions to take at each stage.


Excerpt from the main article:

Written by Andriy Boychuk Customers. They are the lifeblood of any business. And while running a business involves a lot of things, building a relationship with your customers is probably one of the most important factors contributing to your business’s success.  Every new customer acquired is a customer with the potential to stay with your business for a long time. But how do you ensure they stick around for longer?  The answer is: by mapping and analyzing their customer lifecycle.  Doing this allows you to gain valuable insights into your customer’s experience and interactions with you so you can build


eCommerce: What is Customer Lifecycle and How to Use it for Your Online Business | Flowium was originally published on Flowium

Richelo Killian
Richelo Killianhttps://www.inboxjam.com/
Richelo "Rich" Killian has over 30 years of experience in the information technology field, and more than 15 years of experience in email deliverability and marketing.
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