Saturday, July 20, 2024
Ad - Web Hosting from SiteGround - Crafted for easy site management. Click to learn more.
HomeESPsBenchmark EmailEmail and CRM: Where Marketing Automation Meets Personal Sales Follow-Ups

Email and CRM: Where Marketing Automation Meets Personal Sales Follow-Ups

This article describes how integrating CRM, and email marketing can help SMB owners work less and accomplish more. It explains how combining the two platforms allows users to track contacts and correspondences, manage tasks and follow-ups, segment contacts based on interests, and craft customer journeys. Finally, it emphasizes the importance of using simple yet effective tools to save time and increase sales.


Excerpt from the main article:

We share a lot of the same goals as our customers, but perhaps the most important one is that we, like you, want to work less and accomplish more. After all, isn’t that what automation is all about? Small business owners are busy people who wear many hats, including marketer, salesperson, product/service provider, HR and customer service rep, and creative director (just to name a few). Finding a balance — let alone finding the time to get everything done — is tricky, which is why most SMB owners seek out all the help they can get with generating more sales


Email and CRM: Where Marketing Automation Meets Personal Sales Follow-Ups – Benchmark Email was originally published on Blog – Benchmark Email

Richelo Killian
Richelo Killianhttps://www.inboxjam.com/
Richelo "Rich" Killian has over 30 years of experience in the information technology field, and more than 15 years of experience in email deliverability and marketing.
RELATED ARTICLES

LEAVE A REPLY

Please enter your comment!
Please enter your name here

- Advertisment -
Ad - Managed WordPress Hosting from SiteGround - Powerful, yet simple to use. Click to learn more.

Most Popular

Recent Comments

>