An email blocklist is a database of IP addresses and/or domains that have a history of sending spam. Having your IP or domain on one will affect your ability to reach the inbox. Running regular email blocklist checks is the fastest way to detect if your emails are going to spam or are not getting delivered.
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Has your email engagement hit the brakes? You could be banned from the inbox, and a quick email blocklist check will let you know if that’s the case. Let’s explore the purpose of email blocklists, how your IP or domain can end up on one – and how that affects your email sending and inbox reach. Businesses of all sizes use email every day. Not only is it the most reliable way to send transactional communication but also, email ROI is an astounding $42 to the dollar. What makes email marketing effective, though? High-quality content does convert, but only if …
Email Blocklist Check: When and How to Run It was originally published on ZeroBounce Blog