Whether you’re a small business owner, marketer, or a newbie trying to make it all work, you know that content is at the core of how you achieve your goals. Content usually serves to do one or more of these four things: educate, entertain, persuade or delight.
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You’re staring at a blank calendar ready to be filled with all your sure-fire ideas, and you’re determined to cram nuggets of gold into each square. Your content will be so great that cities will rise and fall with the command of your words! Okay, so maybe that’s a little dramatic, but sometimes creating good