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Marketers Face Several New State Privacy Laws

A number of new state privacy laws have been passed, and some have already taken effect. The California Privacy Rights Act (CPRA) replaces the California Consumer Privacy Act (CCPA) The Virginia Consumer Data Protection Act (CDPA) allows consumers to access and correct their personal data.


Excerpt from the main article:

by Ray Schultz , January 6, 2023 A number of new state privacy laws have been passed, and some have already taken effect, according to Don’t Let 2023 Privacy Law Changes Take You By Surprise, an advisory by Messaging Architects.  They include: California The California Privacy Rights Act (CPRA) replaces the California Consumer Privacy Act (CCPA), and grants new rights, including the right to a privacy notice and the ability to delete their data and out of having their data sold or used for targeting advertising.  The changes also apply to in-service providers and contractors.


Marketers Face Several New State Privacy Laws was originally published on MediaPost.com: email

Richelo Killian
Richelo Killianhttps://www.inboxjam.com/
Richelo "Rich" Killian has over 30 years of experience in the information technology field, and more than 15 years of experience in email deliverability and marketing.
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