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HomeToolsISIPPSpam Trigger Words: Do They Exist or Don't They? Here's the Deal

Spam Trigger Words: Do They Exist or Don’t They? Here’s the Deal

Experts disagree on whether spam trigger words exist, but the reality is that they do exist and are important to avoid. ActiveCampaign, Constant Contact, and HubSpot have articles about spam trigger words and how to avoid them. Experts who deny their existence are likely doing so because they know that other, more important factors are more likely to cause deliverability issues. SpamAssassin, a widely used spam filter, lists several common spam trigger words, and experts advise people to be aware of and avoid them.

Excerpt from the main article:

Spam trigger words, do they exist, or don’t they? And if spam trigger words exist, what are they? Ask 5 different email marketing or email deliverability experts whether there is really such a thing as spam trigger words, and you’ll get seven different answers. Even highly respected deliverability sources will say something like “There is no such thing as spam trigger words… except..” or “Spam trigger words don’t exist, but…”. Because you see, spam trigger words do exist. So, for those experts that say that they don’t exist, and then hedge, why do they say that (and then why do

Spam Trigger Words: Do They Exist or Don’t They? Here’s the Deal – Get to the Inbox by ISIPP SuretyMail was originally published on Get to the Inbox by ISIPP SuretyMail

Richelo Killian
Richelo Killianhttps://www.inboxjam.com/
Richelo "Rich" Killian has over 30 years of experience in the information technology field, and more than 15 years of experience in email deliverability and marketing.


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