The top five posts on Spam Resource in 2022 discussed topics related to Apple MPP, Gmail’s political sender program, IP warming, Yahoo Mail deliverability, and Gmail’s spam filtering. These topics reflect the challenges that many marketers faced in 2022 and the need to adhere to best practices in order to ensure deliverability success. BIMI also was discussed, as it reached critical mass and began to be implemented by marketers.
Excerpt from the main article:
Thank you, dear readers! Another year is done. Spam Resource received more than 684,000 views in 2022, and I appreciate each and every one of them. Let’s take a walk down memory lane and see what were the most popular posts from 2022, shall we?Here are the top five things posted to Spam Resource in 2022, ranked by views.Number five: A tie! Two Apple MPP-related posts ranked very similarly: Apple MPP Opens: Spam Resource Data and Let’s track Apple MPP opensApple MPP was introduced in the latter half of 2021, and it took a while both for the technology to be disseminated
Top Five Spam Resource Posts of 2022 was originally published on Spam Resource: All Things Deliverability