This week, Flowium is talking about the welcome series. This is the first email communication that you’re having with your client. Your welcome series is your chance to make that first impression a good one. Their pro tip is for you to target the emails in your pre-purchase series.
Excerpt from the main article:
We have so many things to share about and today we will be talking about a very, very important topic, I think. So, we’ll be talking about the welcome series. So, the first email communication that you’re having with your client. And we’ve all basically heard how important it is to make a first impression, to make a good first impression. But nothing shuts you down faster than, being late for the job interview. That’s a bad, bad first impression. But it turns out that making a good impression is just as important when it comes to email interactions.
Welcome email series for ecommerce (aka pre-purchase email automation) | Flowium was originally published on Flowium