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HomeESPsBenchmark EmailHow to Drive Engagement and Conversions Through Content Marketing

How to Drive Engagement and Conversions Through Content Marketing

Wondering how to turn your content marketing into a real engagement and conversion machine? The folks at Benchmark Email have got you covered. In their latest post, they share some insights on how to drive engagement and conversions through content marketing. This post covers all the basics of content marketing, from identifying your target audience and crafting compelling headlines to repurposing content and measuring your results. And don’t worry, you don’t have to be a marketing pro to understand it – just a quick read, and you’ll be well on your way to creating content that your audience will love. So what are you waiting for? Get your content marketing strategy in gear and start driving engagement and conversions today!


Excerpt from the main article:

More than 80% of people have purchased a product or service as a result of consuming business content, according to a study by Clutch. People in different parts of the sales funnel consume different types of content. So, how can your business format its website and content to both engage and sell? This article shares tips… The post How to Drive Engagement and Conversions Through Content Marketing appeared first on Benchmark Email.


How to Drive Engagement and Conversions Through Content Marketing – Benchmark Email was originally published on Blog – Benchmark Email

Richelo Killian
Richelo Killianhttps://www.inboxjam.com/
Richelo "Rich" Killian has over 30 years of experience in the information technology field, and more than 15 years of experience in email deliverability and marketing.
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