Meet Jay Schwedelson, the marketing manager who is a jack of all trades and a master of them all. He’s the go-to guy for all things marketing in his company, and he definitely has a lot of hats to wear. In a recent interview, Schwedelson shared his advice on how to succeed in the always-evolving world of marketing. One of his key takeaways is never to stop learning and to adapt quickly to changes in the industry. He also emphasizes the importance of constantly analyzing and using data to inform marketing strategies. Schwedelson also stresses the need to communicate effectively with team members and to stay organized. In short, Schwedelson is a true marketing ninja who can juggle multiple responsibilities with ease, and his tips are definitely worth taking note of.
Excerpt from the main article:
In this video, Andrew Kordek, the host of iPost’s Email Never Sleeps, is joined by Jay Schwedelson, the founder of Outcome Media and the Guru Conference, to discuss how marketing managers can make the most of their email marketing campaigns. Andrew and Jay focus on what marketing managers with a lack of time for sophistication should do to improve their email marketing campaigns. Email Never Sleeps Episode 2, Season 2 with Jay Schwedelson Watch this video if you are interested in learning about the importance of the subject line in email marketing. Jay emphasizes that marketers should focus on crafting a compelling subject line that can engage the reader and that it is often the most overlooked part of an email campaign. They also discuss the importance of “cleaning house,” which means taking a high-level view of the email program to determine what needs to be changed. Andrew and Jay
The Marketing Manager Who Wears alot of Hats with Jay Schwedelson was originally published on iPost: Email & Messaging Software Platform