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HomeESPsiPostValue Research & Email Marketing with Todd Lebo

Value Research & Email Marketing with Todd Lebo

Email marketing may not be as flashy as social media, but it is still a powerhouse for generating revenue. According to Value Research, email marketing has an ROI of 4400%. Yes, you read that right. In this article, marketing strategist Todd Lebo shares his insights on how to make the most out of your email campaigns. He stresses the importance of ensuring your emails are mobile-friendly, as over half of all emails are now opened on a smartphone. Lebo also recommends segmenting your email list and personalizing your communication to increase engagement. And don’t forget to measure your results – A/B testing is crucial to understanding what works best for your audience. So, don’t overlook the power of email and start optimizing your email campaigns today.

Excerpt from the main article:

Most marketers know the importance of value research, but many have never actually invested in it! You are missing out on some benefits and groundbreaking data, so watch this video and see why value research & email marketing are important for 2023. Email Never Sleeps Episode 1, Season 2 with Todd Lebo In this video Andrew Kordek and Todd Lebo show you why research is important in email marketing, and tips and hacks. This video should make you search email marketing trends or email marketing best practices. You may have seen a video from the channel HubSpot Marketing and LYFE Marketing, so I hope you find this video just as informative and that you learn some best practices that all email marketing for beginners should know. Don’t miss these inside email tips, value research and email marketing for beginners, intermediate and advanced! The trends in email marketing for 2023 are

Value Research & Email Marketing with Todd Lebo was originally published on iPost: Email & Messaging Software Platform

Richelo Killian
Richelo Killian
Richelo "Rich" Killian has over 30 years of experience in the information technology field, and more than 15 years of experience in email deliverability and marketing.


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