Looking to spice up your email marketing game? Look no further! A recent blog post by Benchmark Email delves into the world of open rates, and how you can boost yours to bring in those sweet, sweet clicks. The post covers tips such as the best time to send your emails, how to craft compelling subject lines, and how to segment your audience. But perhaps the most important takeaway is the importance of regularly checking and analyzing your open rates. After all, you can’t improve what you don’t measure! So grab your coffee, put on your marketer hat, and get ready to take your open rates to the next level.
Excerpt from the main article:
Email marketing is just like other digital marketing tactics: even though you start each campaign with a clear goal and strategy, you have to constantly make adjustments to remain on course. However, you can’t improve what you can’t measure. That’s why email marketers monitor the key metrics to know what to adjust and how and… The post What Is a Good Email Marketing Open Rate? appeared first on Benchmark Email.