Email marketing is an effective way to connect with customers, but it’s easy to make mistakes that can harm your brand reputation. In this helpful blog post, SendGrid breaks down 12 common email marketing mistakes and provides tips for avoiding them. Some of the top mistakes include not optimizing for mobile, using outdated data, and ignoring email design. The post also emphasizes the importance of personalization and provides strategies for engaging and retaining subscribers. By following these best practices, email marketers can improve the effectiveness of their campaigns and ultimately increase ROI. And who doesn’t love more ROI? So read on and avoid those pesky email marketing mistakes!
Excerpt from the main article:
Email marketing is essential to keeping recipients interested in your business, but many marketers misstep. Here are some common email mistakes to avoid. The post 12 Common Email Marketing Mistakes to Avoid appeared first on SendGrid.
12 Common Email Marketing Mistakes | Twilio SendGrid was originally published on SendGrid Email Deliverability Blog | SendGrid