Email marketing is not dead, and it’s not going anywhere any time soon. In fact, a well-crafted email can do wonders for any business. GetResponse pulled together examples of successful email marketing campaigns from top companies while outlining key lessons to be learned from each. For instance, Casper uses humor in its email subject lines, making their brand feel more approachable and relatable. Meanwhile, Headspace leverages personalization by noting that a user’s “journey” with their app is unique to them. The key takeaway is that email marketing doesn’t need to be boring or static – it should be dynamic and fun!
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Looking for inspiring email marketing examples? Take a look at these 30+ best email marketing campaigns and learn what makes them so effective.
30+ Best Email Marketing Campaign Examples & Why They Work was originally published on GetResponse Blog