GetResponse, the Poland-based polished email marketing platform, has added improved RSS functionality to its functionalities so users can customize HTTP RSS/Atom feeds to their email sending when their contacts or subscribers click on links and updates to the content is subscribed to. This new functionality, available on both GetResponse’s basic and professional packages, addresses the challenge marketers have faced to update subscribers to their blog posts and web pages regularly. The new features work by integrating RSS-driven news updates into emails and presenting them in a visually engaging and customizable form, allowing marketers to customize RSS data to their clients to make the email more appealing to them. This update is said to be given businesses the ability to improve their readership and web engagement through tailored and engaging email marketing.
Excerpt from the main article:
Blogging has become a popular way for people to share their knowledge and connect with others online. However, with so many blogs out there, it can be challenging to get your content in front of the right audience. That’s where RSS-to-email services come in.