Fitness coach, Alycia Israel, created a lead magnet, a fitness challenge that lasted for 28 days, which helped increase her email subscribers from 150 to over 300 in just two weeks. The challenge, which consisted of daily emails and blog posts, encouraged readers to share their progress on social media, leading to more signups. Israel’s success is attributed to her understanding of her audience and creating content that resonated with them, as well as her focus on providing value and building trust with her subscribers. She also used AWeber’s automation features to send personalized follow-up emails, resulting in an open rate of 75%. The key takeaway is to focus on providing value to your audience and understand their needs to create engaging content that drives growth.
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About Zumba with Alycia, Fitness Coach Alycia is a licensed Zumba Instructor. Her in person and online Zumba with Alycia classes are designed with modifications and fitness variations to cater to all participants from beginner to expert. Problem Alycia was using a sign up form linked to her Facebook page as a way to capture interest subscribers. The problem was the sign up form didn’t include additional information about Alycia’s classes, so visitors didn’t see the reasons why they should sign up for her email list. Solution Alycia was able to increase sign ups by creating a sign up landing page that increased interest by showing upcoming Zumba events. Feature: Landing page builderTime to set up: 10+ minutes Results 100% increase in email subscribers “Prior to using AWeber’s landing page builder, I used my Facebook page as the site I shared with people to find me online. I had an