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HomeESPsGetResponseHow to Win Loyal Customers With Ecommerce Content Marketing

How to Win Loyal Customers With Ecommerce Content Marketing

If you thought content marketing was just for bloggers and YouTubers, think again! According to a new report, e-commerce businesses are getting in on the content game and reaping the benefits. From social media posts to helpful blog articles, e-commerce companies are using content to build their brand, connect with customers, and ultimately drive sales. But what makes a successful e-commerce content marketing strategy? First, it should be tailored to your audience and their interests. Second, it should be shareable and easily discovered online. And finally, don’t forget the importance of video – it’s a powerful way to grab attention and showcase your products. So if you own an online store, it’s time to start thinking like a content creator!

Excerpt from the main article:

Your customers are shopping for more than products. They also want helpful information. Sometimes, they’re after inspiration, or a little entertainment.  Last century, retailers online and off rarely concerned themselves with the idea of producing content to satisfy these desires, but in this century, the formula for success is “know, like, trust.”  You win customers—and […]

How to Win Loyal Customers With Ecommerce Content Marketing was originally published on GetResponse Blog

Richelo Killian
Richelo Killian
Richelo "Rich" Killian has over 30 years of experience in the information technology field, and more than 15 years of experience in email deliverability and marketing.


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