Want to add a little extra oomph to your email marketing campaigns without breaking the bank? You might want to try your hand at Brand Indicators for Message Identification (BIMI). But what exactly is BIMI and how does it work? Well, it involves displaying your company’s logo in the inbox, which can help build brand recognition and trust with your customers. However, implementing BIMI can be pricey and complicated. Luckily, the folks over at SendGrid have come up with a cost-effective solution. Their blog post outlines a step-by-step guide to testing BIMI using free tools like Google Search Console and online image editors. Give it a try and see if you can make a splash in the inbox!
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A Verified Mark Certificate is often a roadblock to implement BIMI, but it doesn’t have to be. Learn how to avoid VMC roadblocks here. The post Avoid VMC Roadblocks: The Cost-Effective Way to Test BIMI appeared first on SendGrid.
The Cost-Effective Way to Test BIMI | Twilio SendGrid was originally published on SendGrid Email Deliverability Blog | SendGrid