Marketing is not a one-and-done task. There is a lot you need to do to make sure that your business is delivering constant value to its audience. According to the blog post, you need to maintain a marketing cycle that includes setting goals, research, content creation, promotion, and analyzing results. Each of these steps is equally important and requires the right kind of planning and execution. Setting goals helps you create a focus and vision for your marketing efforts. Research helps you understand your audience and their preferences. Creating great content helps you build trust and connect with your audience. Promoting your content ensures that it reaches your audience. Finally, analyzing results helps you identify areas of improvement in your marketing cycle. Maintaining this cycle helps you stay relevant, informed, and competitive.
Excerpt from the main article:
What do people really mean when they talk about the marketing cycle? The main goal of most marketing strategies is to get more people through the sales funnel with the hope that they will ultimately make a purchase, but it’s important to remember that marketing also serves to amplify brand awareness and create an interactive
What is the Marketing Cycle? was originally published on Constant Contact