If you’re a marketer struggling to figure out which lead sources are hitting the spot, Benchmark Email has got you covered. They’ve broken down the top lead sources and delved into why they work so well. The top sources include email marketing, SEO, social media, events, referrals, content marketing and (drumroll please) paid advertising. Benchmark Email’s analysis highlights the importance of tailoring your lead source to your specific business niche. For example, content marketing works really well for B2B companies whereas e-commerce firms will see more success with SEO. Whichever source you choose (or several), remember that success comes from creating synergy within all elements of your marketing strategy. Oh, and don’t forget to keep analyzing and tweaking to maximize success. Happy prospecting!
Excerpt from the main article:
If you want to generate leads, it’s important that you bring in a lot of traffic to your site. To make the most of your website, you need to identify the top traffic sources that provide your business with the leads it needs. In this blog post, we’ll break down the most important lead sources:… The post Where Are Your Leads Coming From? Breaking Down Lead Sources appeared first on Benchmark Email.
Where Are Your Leads Coming From? Breaking Down Lead Sources was originally published on Blog – Benchmark Email
