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HomeAgenciesShift ParadigmAI-Powered Personalization: Boosting Customer Engagement with Einstein in Salesforce Marketing Cloud

AI-Powered Personalization: Boosting Customer Engagement with Einstein in Salesforce Marketing Cloud

Shift Paradigm has highlighted the Salesforce Marketing Cloud’s integration with its AI-powered Einstein Personalization technology, which allows marketers to create hyper-personalized customer experiences based on customer needs and interests. The integration enables companies to analyze data to create tailored marketing campaigns at scale. The technology offers features such as email personalization, product recommendations, and dynamic content creation. Furthermore, the blog post predicted that the rise of AI-powered personalization is imminent due to the growing trend of customer affinity toward personalized, tailored experiences. The author concluded by emphasizing the value of AI and personalization as a key differentiator in a fiercely competitive market.


Excerpt from the main article:


Check out this article from @shiftparadigm #shifttogrow AI-Powered Personalization: Boosting Customer Engagement with Einstein in Salesforce Marketing Cloud was originally published on Shift Paradigm

Richelo Killian
Richelo Killianhttps://www.inboxjam.com/
Richelo "Rich" Killian has over 30 years of experience in the information technology field, and more than 15 years of experience in email deliverability and marketing.
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