Step aside red carpet celebrities, the newest symbol of VIP status in town is Gmail’s coveted blue checkmark! As SendGrid shares, Gmail’s BIMI (Brand Indicators for Message Identification) initiative bestows this elite blue badge on emails from authenticated domains. Why all the fuss? This tiny mark is your ticket to increased trust and visibility amongst the sea of unmarked emails. Want to join the blue checkmark club? It’s all about owning your domain, setting up SPF, DKIM, and DMARC records, and hosting a verified SVG logo. And remember, patience is a virtue, as Gmail’s BIMI rollout is still in pilot mode. But fear not, as the blue badge of honor is worth the wait and effort. Roll out your own red carpet and get ready to join Gmail’s VIP circle – checkmate, email marketers!
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Gmail has announced a new incentive for senders to adopt BIMI with a blue checkmark. Get the details and learn why this is a good thing for senders. The post Gmail Provides a New Incentive to Adopt BIMI appeared first on SendGrid.
Gmail Gives New Incentive to Adopt BIMI | Twilio SendGrid was originally published on SendGrid Email Deliverability Blog | SendGrid