Ladies and gentlemen, gather ’round for the thrilling tale of the undying art of email, courtesy of Word to the Wise. “Is email dead?” you ask. Spoiler alert: it’s alive and kicking! Despite the rise of shiny new communication platforms, email remains the trusty workhorse of the digital realm. Why, you ask? Email is versatile, accessible, and cost-effective – a formidable triple threat in the world of marketing and communication. It’s also a steadfast bastion of privacy and control in an age where data breaches and intrusive ads run amok. So, fear not, email aficionados; our beloved medium is here to stay. Stand tall, embrace the power of email, and continue to weave your stories, engage your audiences, and drive your businesses forward. Long live email!
Excerpt from the main article:
These last few years have been something, huh? Something had to give and, in my case, that something was blogging. There were a number of reasons I stopped writing here, many of them personal, some of them more global. I will admit, I was (and still am a little) burned out as it seemed I was saying and writing the same things I’d been saying and writing for more than a decade. Taking time off has helped a little bit, as much to focus on what I really want to talk about. It helps, too, there are a lot more deliverability resources out there than when I started. I don’t have to say it all, there are other voices (and perspectives!) that are adding to the collective understanding of delivery. That’s taken some of my (admittedly internal) pressure off from having to write about specific things to explain, educate and
Is email dead? was originally published on Blog – Word to the Wise