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HomeESPsBenchmark EmailThe Rise of Voice-Based Email Marketing: Opportunities and Challenges for Brands

The Rise of Voice-Based Email Marketing: Opportunities and Challenges for Brands

Move over typing, there’s a new way to send emails. Voice-based email marketing is becoming increasingly popular, allowing companies to send personalized messages through audio. Not only does the technology improve accessibility for those with disabilities, but it also allows for a more natural and intimate communication style. However, there are still challenges to overcome, such as ensuring accurate transcription and avoiding any awkward pauses or mispronunciations. Despite these obstacles, voice-based email marketing offers an exciting new way to connect with customers and enhance brand identity. So, get ready to speak your way to success in the world of email marketing.


Excerpt from the main article:

As the world becomes increasingly digital, marketing efforts are also effectively shifted from traditional channels to online platforms.  Email marketing, in particular, has been a go-to strategy for marketers looking to reach their audience cost-effectively and efficiently. However, with the rise of voice assistants, a new form of email marketing is emerging: voice-based email marketing.… The post The Rise of Voice-Based Email Marketing: Opportunities and Challenges for Brands appeared first on Benchmark Email.


The Rise of Voice-Based Email Marketing: Opportunities and Challenges for Brands was originally published on Blog – Benchmark Email

Richelo Killian
Richelo Killianhttps://www.inboxjam.com/
Richelo "Rich" Killian has over 30 years of experience in the information technology field, and more than 15 years of experience in email deliverability and marketing.
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