CTR

14 Powerful Tactics to Improve Your Email Click-Through Rates

14-powerful-tactics-to-improve-your-email-click-through-rates

People spend a lot of time worrying about their email open rates, but there’s another email metric that’s just as important — click-through rates. Click-through rates reveal how many subscribers clicked a link in an email, as well as how many times they clicked it.  What is a good email click-through rate? This is a tricky question to answer. Email marketing benchmarks vary widely among…

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