Custom segmentation

How Creating Custom Segments Can Help You Get The Right Content to The Right People

how-creating-custom-segments-can-help-you-get-the-right-content-to-the-right-people

Delivering the right content to the right people at the right time doesn't have to be complicated. In fact, custom segmentation is a lot easier than it sounds. As your audience gets to know you and your content over time, you will learn what interests them by their behavior.  Let’s say you’re a cookbook author. One subscriber may favor vegan recipes, while another may favor…

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