Digital Marketing

Why You Need a ‘Thank You’ Page

why-you-need-a-‘thank-you’-page

Congratulations — a new subscriber joined your list! Now it’s time to start sending them valuable free content and begin building trusting relationships over email — right? Yes, but here’s the truth: your subscribers will never be more engaged with you than in the minutes after they sign up for your list. Why? Because that’s the moment they’ve decided to welcome you into their inbox.…

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4 Experts Reveal How to Craft High-Converting Landing Pages

4-experts-reveal-how-to-craft-high-converting-landing-pages

Landing pages are a fantastic tool to help you grow your list, increase sales, and deliver content your audience will love. But how do you create a high-converting landing page? What do high-converting landing pages have in common? Do they use videos, amazing copy, or images?  To answer these questions, we reached out to expert copywriters and content marketers for their best advice, resources, and…

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How to Create Trustworthy Content That People Want to Read

how-to-create-trustworthy-content-that-people-want-to-read

Businesses battle to appear on page 1 of Google search results. Their goal: Get consumers to visit their website and buy.  But, according to a study by Forbes and Yext, only half of consumers believe brands give accurate information in search results. And 68% of adults in the U.S. say that trust in a brand has “a great deal” or “a lot” of influence on their…

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