lead magnets

A Large Email List Alone Doesn’t Generate Revenue, But Leveraging Affiliate Relationships Does

a-large-email-list-alone-doesn’t-generate-revenue,-but-leveraging-affiliate-relationships-does

GetOrganizedNow.com helps people live healthier, happier, and more productive lives by providing tips to help them get organized.  The site’s founder Maria Gracia has successfully grown her email list by offering visitors free, valuable content in the form of e-books, checklists, challenges, articles, videos, and print-ables. She also strives to offer relevant products through affiliate links in her emails. However, Gracia learned that a large…

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How Creating a Community for Moms Helped This Media Company Build a Highly Engaged Email List

how-creating-a-community-for-moms-helped-this-media-company-build-a-highly-engaged-email-list

Life changed quickly for 24/7 MOMS — a media company that creates content to simplify motherhood — when COVID-19 shut down most of the USA.   Founder Trisha Novotny knew she needed to change her business strategy. Her audience was in crisis, overwhelmed, and scared. And it left her wondering how best to help them get through the pandemic.   So she stopped working on her new…

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